@Article{信息:doi 10.2196 / / jmir.6.1。e9,作者=“Zehnder, Simon and Bruppacher, Rudolf and Ruppanner, Hans and Hersberger, Kurt E”,标题=“瑞士社区药店的网上经营和药师的电子商务经验:纵向研究和基于互联网的问卷调查”,期刊=“J医学互联网研究”,年=“2004”,月=“3”,日=“3”,卷=“6”,数=“1”,页数=“e9”,关键词=“网站;社区药房;——关系;保健质量;电子商务;e-pharmacies;背景:社区药房可以通过多种方式在互联网上展示自己,例如,作为药品信息平台或作为其服务的广告平台。目的:估计32个月期间(2000-2003年)瑞士社区药店在互联网上的数量,描述他们目前的电子商务服务,并探讨这些药店在互联网上的经验和计划。方法:通过2000年、2001年和2003年的互联网搜索,进行了一项纵向研究,以确定网上瑞士德国药店的数量。 In April 2002, a cross-sectional Internet-based survey was administered to explore the pharmacies' experiences and plans regarding their Web sites. Results: As of April 2003, 373 (44{\%}) of 852 community pharmacies from the German speaking part of Switzerland were on the Internet. One hundred eighty four listed an e-mail address and were asked to complete a questionnaire. Of the 107 pharmacies answering the survey questions (58{\%} response rate): 46{\%} had been on the Internet for 1 to 2 years; 33{\%} of the Web sites are part of a pharmacy group's Web portal; 31{\%} of the pharmacies plan to expand their Internet appearance in the future; 74{\%} provide e-commerce services, with 81{\%} of those pharmacies filling five or less orders per month; and 12{\%} plan on expanding their e-commerce services in the future. Conclusions: The number of community pharmacies offering Internet services steadily increased over 32 months. Given the importance of the Internet as a tool for information, communication, and advertising for pharmacy products and services, it can be expected that the increase will continue. Pharmacy-group portals are important promoters of pharmacies on the Internet. For many community pharmacies, Internet portals that provide an Internet presence for the pharmacies and provide regularly-updated content (e.g., health news, tips, drug information) seem to be the most effective solutions. Even though 40{\%} of the pharmacies already offer e-commerce services, these services are still of minor importance. For many pharmacists, the current legal regulations seem to be unclear. Most pharmacies want to maintain their Internet services. ", issn="1438-8871", doi="10.2196/jmir.6.1.e9", url="//www.mybigtv.com/2004/1/e9/", url="https://doi.org/10.2196/jmir.6.1.e9", url="http://www.ncbi.nlm.nih.gov/pubmed/15111275" }
Baidu
map